Strategic design meets thoughtful storytelling. This portfolio showcases a selection of brand, communication, and campaign work—created to connect, engage, and inspire.
A romantic, heirloom-inspired brand identity for a boutique letterpress studio. Designed to reflect craftsmanship, timeless design, and the tactile beauty of paper, rooted in storytelling, florals, and charm.
A company-wide recognition program celebrating employee milestones with meaning. From naming and visuals to messaging and rollout, this campaign brought gratitude and belonging to the forefront of company culture.
A sweet and sustainable collaboration with a boutique wedding cake maker. Created brand visuals, illustrated gift tags, and packaging on plantable paper: capturing the brand’s handmade charm with a thoughtful, modern twist.
An editorial-style design concept for a editorial product guide, blending brand storytelling, product education, and modern layout. Created to showcase the versatility of design in content-rich storytelling formats.
A 9-grid Instagram launch campaign to reintroduce Daydream Paper Studio to a US audience. Designed to reflect the brand’s heart: elevated, romantic, and approachable, while driving consistency and connection.
A milestone event brought to life through thoughtful storytelling, branded experiences, and strategic content. Collaborated with agency partners and executive leadership to align people and purpose through design and message.
